Heng Liu is an associate professor of entrepreneurship and strategy in Lingnan (University) College, Sun Yat-sen University.

His research interests are primary in organizational innovation and strategy in emerging countries. In particular, his recent research topics are related to bricolage, inter-organizational alliance, and institutions and culture impacts upon Chinese corporations.

His research appears in leading journals like Journal of Operations Management, Journal of International Marketing, Management and Organization Review, and Asia Pacific Journal of Management et al.